Stop showing your brand.
Make people
feEEel it.
Strategy
Technology
XP Design
Interactive video production
About
LG2 XP is the experiential marketing team at LG2, one of Canada's most awarded creative agencies.
Our mission is to craft activations where every consumer interaction generates engagement, emotion and lasting impact.
From activation strategy to on-site deployment, we command the full creative and technological spectrum. Your ideas won’t stay on paper: we’ll bring them to life in space, body and memory.
25 YRS
combined experience in experiential production, nationally and internationally.
100+
immersive projects delivered, from Montreal to Paris.
1M+
interactions generated from a single activation.
15+
awards won — Cannes Lions, D&AD, Grand Prix du Design, Applied Arts.
Services
Experiential marketing is as vast as your clients’ imagination and your audience's needs.
Here's what we bring to your brand.
Strategy & Activation
We think before we build.
Creation & Design
We build worlds, not just sets.
Technology & Production
We make the tech invisible.
PROJECTS
From Washington D.C. to Montreal – across museums, stages and streets – our work speaks for itself.
Brand activations
Cirque du Soleil x Mastercard
A video projection booth installed in the Mastercard VIP pre-show area at Cirque du Soleil.
— Montreal, Canada
Mazda – Quebec Jamboree
An adaptable, interactive light installation that reacted to passers-by.
— Quebec City, Canada
Maxi – Sing-Song Grocery List
A digital experience that let users sing their grocery lists to the tune of a well-known holiday song.
— Montreal, Canada
Complexe Desjardins Lighting for the Montreal Canadiens Playoffs
A temporary light installation in the Canadiens’ colours at the complex.
— Montreal, Canada
Museums
Espace pour la vie – Insectarium: L’Oeil composé
A permanent public installation that allows visitors to see themselves through the eyes of an insect.
— Montreal, Canada
Cosmodôme Space Centre – Mission Cosmo
Design of a new exhibition layout and a comprehensive technological review of the Mission Cosmo shuttle simulation experience.
— Laval, Canada
Grand Quay of the Port of Montreal Interpretation Centre
A permanent exhibition for the general public that explores the Port of Montreal’s role.
— Montreal, Canada
Shows
Formula E – Closing Gala
Formula E closing show: a dance performance set to striking visuals rendered in real time.
— Montreal, Canada
Montreal Canadiens Opening Ceremony
2017 — Opening ceremony and season launch for the Montreal Canadiens, featuring pre-rendered content created specifically for the Bell Centre and CH brand.
— Montreal, Canada
Celine Dion European Tour
Content and lighting design for Céline Dion’s show and European tour.
— Europe
Montreal Canadiens Opening Ceremony
2019 — Opening ceremony and season launch for the Montreal Canadiens, featuring pre-rendered content created specifically for the Bell Centre and CH brand.
— Montreal, Canada
Stunts
CAPSANA – 24h PAUSE
An interactive outdoor projection for a stunt and film shoot aimed at raising awareness of the time we spend on our phones.
— Montreal, Canada
CATEGORIES
Brand activations [4]
Museums [3]
Shows [4]
Stunts [1]
THE a-TEAM
A multidisciplinary team driven by strategy, creativity and technology – from the first idea to the final deployment.
Andres Norambuena
Partner · Executive Director
Geneviève Trépanier
Senior Producer
Marouane Sahbi
Senior Creative Technologist
Julien Roub Charland
Lead Creative Technologist
CONTACT
Have an ambitious project?
A trade show, a launch, a permanent installation, a museum? We want to hear it. Our team is ready to take you from strategy to deployment, and every step in between.
Contact us
→
Stop showing your brand.
Make people
feEEel it.
Strategy
Technology
XP Design
Interactive video production
About
LG2 XP is the experiential marketing team at LG2, one of Canada's most awarded creative agencies.
Our mission is to craft activations where every consumer interaction generates engagement, emotion and lasting impact.
From activation strategy to on-site deployment, we command the full creative and technological spectrum. Your ideas won’t stay on paper: we’ll bring them to life in space, body and memory.
25 YRS
combined experience in experiential production, nationally and internationally.
100+
immersive projects delivered, from Montreal to Paris.
1M+
interactions generated from a single activation.
15+
awards won — Cannes Lions, D&AD, Grand Prix du Design, Applied Arts.
Services
Experiential marketing is as vast as your clients’ imagination and your audience's needs.
Here's what we bring to your brand.
Strategy & Activation
We think before we build.
Creation & Design
We build worlds, not just sets.
Technology & Production
We make the tech invisible.
PROJECTS
From Washington D.C. to Montreal – across museums, stages and streets – our work speaks for itself.
Brand activations
Cirque du Soleil x Mastercard
A video projection booth installed in the Mastercard VIP pre-show area at Cirque du Soleil.
— Montreal, Canada
Mazda – Quebec Jamboree
An adaptable, interactive light installation that reacted to passers-by.
— Quebec City, Canada
Maxi – Sing-Song Grocery List
A digital experience that let users sing their grocery lists to the tune of a well-known holiday song.
— Montreal, Canada
Complexe Desjardins Lighting for the Montreal Canadiens Playoffs
A temporary light installation in the Canadiens’ colours at the complex.
— Montreal, Canada
Museums
Espace pour la vie – Insectarium: L’Oeil composé
A permanent public installation that allows visitors to see themselves through the eyes of an insect.
— Montreal, Canada
Cosmodôme Space Centre – Mission Cosmo
Design of a new exhibition layout and a comprehensive technological review of the Mission Cosmo shuttle simulation experience.
— Laval, Canada
Grand Quay of the Port of Montreal Interpretation Centre
A permanent exhibition for the general public that explores the Port of Montreal’s role.
— Montreal, Canada
Shows
Formula E – Closing Gala
Formula E closing show: a dance performance set to striking visuals rendered in real time.
— Montreal, Canada
Montreal Canadiens Opening Ceremony
2017 — Opening ceremony and season launch for the Montreal Canadiens, featuring pre-rendered content created specifically for the Bell Centre and CH brand.
— Montreal, Canada
Celine Dion European Tour
Content and lighting design for Céline Dion’s show and European tour.
— Europe
Montreal Canadiens Opening Ceremony
2019 — Opening ceremony and season launch for the Montreal Canadiens, featuring pre-rendered content created specifically for the Bell Centre and CH brand.
— Montreal, Canada
Stunts
CAPSANA – 24h PAUSE
An interactive outdoor projection for a stunt and film shoot aimed at raising awareness of the time we spend on our phones.
— Montreal, Canada
Brand activations [4]
Museums [3]
Shows [4]
Stunts [1]
THE a-TEAM
A multidisciplinary team driven by strategy, creativity and technology – from the first idea to the final deployment.
Andres Norambuena
Partner · Executive Director
Geneviève Trépanier
Senior Producer
Marouane
Senior Creative Technologist
Julien Roub Charland
Lead Creative Technologist
CONTACT
Have an ambitious project?
A trade show, a launch, a permanent installation, a museum? We want to hear it. Our team is ready to take you from strategy to deployment, and every step in between.
Contact us
→
Stop showing your brand.
Make people
feEEel it.
Strategy
Technology
XP Design
Interactive video production
About
LG2 XP is the experiential marketing team at LG2, one of Canada's most awarded creative agencies.
Our mission is to craft activations where every consumer interaction generates engagement, emotion and lasting impact.
From activation strategy to on-site deployment, we command the full creative and technological spectrum. Your ideas won’t stay on paper: we’ll bring them to life in space, body and memory.
25 YRS
combined experience in experiential production, nationally and internationally.
100+
immersive projects delivered, from Montreal to Paris.
1M+
interactions generated from a single activation.
15+
awards won — Cannes Lions, D&AD, Grand Prix du Design, Applied Arts.
Services
Experiential marketing is as vast as your clients’ imagination and your audience's needs.
Here's what we bring to your brand.
Strategy & Activation
We think before we build.
Creation & Design
We build worlds, not just sets.
Technology & Production
We make the tech invisible.
PROJECTS
From Washington D.C. to Montreal – across museums, stages and streets – our work speaks for itself.
Brand activations
Cirque du Soleil x Mastercard
A video projection booth installed in the Mastercard VIP pre-show area at Cirque du Soleil.
— Montreal and Toronto, Canada
Mazda – Quebec Jamboree
An adaptable, interactive light installation that reacted to passers-by.
— Quebec City, Canada
Maxi – Sing-Song Grocery List
A digital experience that let users sing their grocery lists to the tune of a well-known holiday song.
— Montreal, Canada
Complexe Desjardins Lighting for the Montreal Canadiens Playoffs
A temporary light installation in the Canadiens’ colours at the complex.
— Montreal, Canada
Museums
Espace pour la vie – Insectarium: L’Oeil composé
A permanent public installation that allows visitors to see themselves through the eyes of an insect.
— Montreal, Canada
Cosmodôme Space Centre – Mission Cosmo
Design of a new exhibition layout and a comprehensive technological review of the Mission Cosmo shuttle simulation experience.
— Laval, Canada
Grand Quay of the Port of Montreal Interpretation Centre
A permanent exhibition for the general public that explores the Port of Montreal’s role.
— Montreal, Canada
Shows
Formula E – Closing Gala
Formula E closing show: a dance performance set to striking visuals rendered in real time.
— Montreal, Canada
Montreal Canadiens Opening Ceremony
2017 — Opening ceremony and season launch for the Montreal Canadiens, featuring pre-rendered content created specifically for the Bell Centre and CH brand.
— Montreal, Canada
Céline Dion European Tour
Content and lighting design for Céline Dion’s show and European tour.
— Europe
Montreal Canadiens Opening Ceremony
2019 — Opening ceremony and season launch for the Montreal Canadiens, featuring pre-rendered content created specifically for the Bell Centre and CH brand.
— Montreal, Canada
Stunts
CAPSANA – 24h PAUSE
An interactive outdoor projection for a stunt and film shoot aimed at raising awareness of the time we spend on our phones.
— Montreal, Canada
CATEGORIES
Brand activations [4]
Museums [3]
Shows [4]
Stunts [1]
THE A-TEAM
A multidisciplinary team driven by strategy, creativity and technology – from the first idea to the final deployment.
Andres Norambuena
Partner · Executive Director
Geneviève Trépanier
Senior Producer
Marouane Sahbi
Senior Creative Technologist
Julien Roub Charland
Lead Creative Technologist
CONTACT
Have an ambitious project?
A trade show, a launch, a permanent installation, a museum? We want to hear it. Our team is ready to take you from strategy to deployment, and every step in between.
Contact us
→